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Ecommerce
in South Africa
A community for online retailers and entrepreneurs in
South Africa. Gain insights and best practice on how to
start or grow your ecommerce business.
Ecommerce
in South Africa
A community for online retailers and entrepreneurs in South Africa.
FEATURES
The real reason customers abandon their carts
Why ‘identity permission’ is the new competitive advantage
Why keeping your customers is the smartest growth strategy
Is AI killing user experience?
The payment button is just the beginning for BNPL
7 things you need to know about Google’s new search reality
SA consumers spend R2k+ monthly online as BNPL soars
Browse Africa's Ecommerce Directory
Find the tools, service providers and resources to build a successful ecommerce business.
RETAIL
Is your product page ready for ChatGPT?
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Delivering AI at the speed consumers demand
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Pick n Pay asap! brings social commerce to grocery shopping
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Vodacom and Amazon SA launch first-of-its-kind partnership
BUSINESS
How is WhatsApp powering South Africa’s SME economy?
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Booming SA youth side hustles face credit gap
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Digital side hustles fuel multiple incomes across SA
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New business funding for SMEs through payment platforms
PLATFORMS
How to prepare your ecommerce stack for peak traffic
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Shopify merchants face 4% OpenAI fee on ChatGPT sales
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Driving platform growth in a sharing economy
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C-level leaders are turning to hybrid ecommerce for growth
PAYMENTS
‘Prove you’re human’ fails in agentic commerce
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The conversion engine of retail and ecommerce payments
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Visa unveils AI, token and stablecoin capabilities
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5 BNPL myths the South African market has proven wrong
LOGISTICS
Why South African ecommerce is won or lost in the last mile
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South Africa’s ecommerce boom is hiding a profit crisis
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A distributor’s guide to verifying product claims
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Fulfilment is struggling to keep up with agentic commerce
CUSTOMERS
When AI agents start buying instead of recommending
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Global retail ad market nears $200bn as growth slows
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Retailers face AI visibility risk as shoppers compare deals
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Misreading Gen Z makes your brand disposable
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©2026 SURREAL. All rights reserved.