Anthony Bingham, strategy director, Visualsoft, looks at what January exposes about the omnichannel experience for retailers.

The Mastercard Economics Institute has just released its Economic Outlook 2026, offering fresh insights into the forces expected to shape South Africa’s economic trajectory in the year ahead.

Performance marketing has changed, but many marketers haven’t noticed.

From cinemas to retail, here’s how any business can use data insights to serve customers, improve flows and predict success, all without losing the human touch.

As AI-generated content becomes more sophisticated and increasingly difficult to distinguish from human-created work, brands are facing a new set of strategic and ethical questions.

According to Euromonitor International, digital commerce is undergoing a seismic transformation as generative AI platforms become mainstream discovery tools.

As South Africa’s ecommerce landscape continues to mature, 2026 is shaping up to be a year defined by keener value expectations, mobile-first behaviour and experience-led shopping.

Up to 60% of advertisers are shifting budgets from traditional promotional channels to retail media for precision targeting and measurable sales impact.

Search engines have re-emerged as one of the two most important channels in both the information-gathering and search phases of the customer journey, jointly tied with leading marketplaces at 18% and 17% respectively.

For the first time in over a decade, global online shopping has stopped growing. According to The Future Shopper Report 2025 by VML, online spending has plateaued at 53%, exactly the same as last year.