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Digital transformation remains a top-of-agenda item for most brands and agencies in South Africa.
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Customer complaints are bound to happen when running a business.
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Consumers are increasingly using chatbots and search engines powered by generative AI to find new products and services.
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Placing the correct information on the product detail page is vital to brands’ success on the platform.
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Leverage artificial intelligence to improve your relationship with customers and compete with big data.
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Luxury marketers must adopt a multifaceted approach that combines digital innovation with timeless elegance.
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In this video, leading experts provide a framework for creating and executing a CX strategy in an online world.
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The key to successful marketing is meeting your consumers where they are – and when it comes to South Africans, that means online.
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The cookieless future is fast approaching. This decision by Google, sparked by very real privacy concerns, removes a key personalisation capability for advertisers: third-party cookies.
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In this video, Dr Melanie van Rooy, head of marketing at Clicks, expkains how to build customer loyalty at scale.
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