Investing in a Customer Relationship Management (CRM) system can be one of the most effective means to increasing customer engagement and retention for an SME.

In today’s highly competitive online marketplace, retailers are working in overdrive to grab consumer attention and set themselves apart.

The truth behind starting an online retail business.

One buzzword that you may have noticed getting a lot of attention lately is social ecommerce. But what exactly is this new trend and why is it something that you should care about?

Now that BCFM is over, and the dust has settled, it merits taking a step back to review your performance and strategies - and to gear up for the year ahead.

Here are a few top tips for marketing your business this Black Friday.

With about a month left to Black Friday, you still have a small window of opportunity to be part of the action and get ready for the silly season.

Here are a few tips and tricks to get you through Black Friday,

PayFast’s Managing Director and Founder, Jonathan Smit, reflects on the unprecedented year that was and offers advice on what online sellers can do in preparation for the Black Friday/Cyber Monday weekend.

This article explores why competitor analysis is so important to ecommerce businesses, and how to conduct one, step by step. Plus, you can get a FREE competitor analysis template to help you on your way.