As generative AI platforms scale at extraordinary speed, the business realities behind them are coming into sharper focus.

With AI-powered search answering questions directly, brands must rethink SEO, focusing on structured content, featured snippets, and voice-assistant visibility rather than raw click-through traffic.

Anthony Bingham, strategy director, Visualsoft, looks at what January exposes about the omnichannel experience for retailers.

As AI-generated content becomes more sophisticated and increasingly difficult to distinguish from human-created work, brands are facing a new set of strategic and ethical questions.

As South Africa’s ecommerce landscape continues to mature, 2026 is shaping up to be a year defined by keener value expectations, mobile-first behaviour and experience-led shopping.

Companies can take advantage of the latest technology and tools to pinpoint niches and drive growth, provided their culture supports it.

Too many organisations accidentally overcomplicate things. The real challenge isn’t adding more technology; it’s getting the systems to work together.

As South African retailers prepare for the most lucrative period of the year, key insights show that businesses focusing solely on Black Friday and Christmas are missing out on significant revenue opportunities.

Inclusive design can open new markets, strengthen customer relationships, and build systems that work better for everyone.

The rapid advancements of third-party generative AI (GenAI) tools and agents and the growing eagerness of consumers to use them for shopping-related tasks are making brands increasingly dependent on the recommendations they generate.